Over 10,000,000 meals served

Human-grade.
Shelf-stable.
No compromises.

Real, human-grade food made to stay fresh, anywhere you go.

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Dog food you'd set the table for

Real food that travels. Human-grade, shelf-stable, and ready for whatever the day brings. No freezer necessary.

Made with care for your whole world

If it's not good enough for you, it's not good enough for them.

Easier Digestion, Better Absorption

Naturally preserves moisture and nutrients for easier digestion - especially for dogs with sensitivities

Even Picky Eaters Clean Their Bowl

94% of pet parents report their dog finishes every bowl

Bowl of dog food

Sourced from Human-Grade Suppliers

Shelf-stable & moisture-balanced without preservatives or freezing

Complete Nutrition

Fully balanced meals built for growing, zooming and aging. AAFCO Complete & Balanced for all life stages.

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Over 50,000 dogs served

Loved by very important pups

Woman holding a small dog to her face

“Finally, food my dogs get excited about! ”

Switching to Happy Howl was one of the best decisions I’ve made for my dogs. Not only do they get excited at mealtime, but I’ve noticed improvements in their energy levels and overall health. They clean their bowls every single time, which never used to happen before! I also feel great knowing the ingredients are high-quality and thoughtfully sourced. It’s such a relief to find something they genuinely love that I can trust. Highly recommend to any pet parent!

DANIELLA & HAM

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“My dogs love Happy Howl! ”

My dogs love the food! They lick the bowl clean every time, and I love knowing they're eating only-the-best ingredients! Happy customer!

Michelle & Frankie

Man sitting on grass with a dog in a park

“Total game changer! ”

My dog devours it instantly. Couldn’t be happier!

Isaac & slaw

The chef's method

How we keep it fresh without the freezer

Clinically Validated Sterilization

Our sterilization process eliminates 99.9% of harmful bacteria, while protecting the nutrients your dog needs to stay happy and healthy.

No synthetic preservatives means no unnecessary additives in every bite.

The result? Preservative-free food that's shelf stable for two years and looks, smells, and tastes like it came straight from the crockpot.

Nutrients Locked In So You Can Take It Anywhere

Happy Howl goes wherever your dog does. No freezer, no fridge, no compromises on what they're eating even if you're on the go.

Dog looking up at a package of Happy Howl dog food.
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100% Human-Grade Ingredients

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Single-Source Animal Protein

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Zero Added Preservatives

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Made by Canine Nutritionists

What's inside matters

Finally, food that matches your level of devotion.

2%

Supplemented vitamins & minerals for support.

100%

Human-Grade whole food, clean ingredients.

100%

Human-Grade USDA animal protein. Always.

400

Calories of nutrient-desnse superfoods per serving.

Why pet parents are making the switch

The smarter choice for your dog

 

No refrigeration before opening

No artificial preservatives

Single source animal protein

AAFCO complete & balanced meal plans

Budget friendly plan options

Every order feeds a rescue dog

Frozen

Freeze dried

Home cooked

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Free shipping on all orders

Our fresh quality process

How can it be shelf stable without preservatives?

1

Slow-Cooked with Care

Low, steady heat preserves nutrients and eliminates harmful bacteria.

2

Less Moisture, All Nutrients

We gently remove moisture to naturally extend shelf life

3

Sealed and Ready to Travel

Each meal is packages to stay pantry-ready until you open it.

Our mission

Real food
For real family

Dogs are more than just our companions, they’re our co-pilots in life. That’s why it’s our mission to do more than just fuel our VIPs with wholesome, human-grade food, we’re dedicated to feeding pups in need, too.

Frequently Asked

Happy Howl is the most dog-obsessed dog food brand. We have created our company with two things in mind: the best animals on earth and the people who love them most! We also pride ourselves on helping rescues and communities. Our dog-obsessed partnership program helps bring revenue to the people we love most: the dog obsessed. We are also focused on researching and developing the highest quality food, treats and desserts to bring to market in a shelf stable capacity to ensure the food is healthy, convenient, and environmentally friendly.

Transparency is an important part of who we are. Not only do we believe dogs deserve better, but so do you. We’re completely up front about what goes into our food. You can find out more about all our ingredients in each recipe on our recipes page.

Happy Howl is designed to be enjoyed by dogs of all ages, including seniors and puppies, and those with dental challenges. Our meals have a stew-like texture that can easily be served as-is or gently mashed for easier eating, making it accessible for dogs with no teeth or limited chewing ability.

We recommend starting with small servings and monitoring your dog’s comfort as they transition to our food. Many pet parents have seen seniors and puppies thrive on Happy Howl thanks to its high-quality, wholesome ingredients.

Here’s how it works:

  • 100% Human-Grade Ingredients are thoughtfully sourced from local US farms
  • The raw ingredients for each individual meal are measured and filled into our BPA free cartons and then vacuum sealed.
  • The sealed cartons are then steam-pressure cooked, this eliminates harmful bacteria and retains all nutritional value of the cooked ingredients within the walls of the carton. No need for preservatives
  • Once cooked, the food retains it’s quality, freshness and shelf stability for up to 24-months as long as it’s unopened.

This is how we achieve a 2 year shelf life with zero preservatives!

👉Cooking Process

All Happy Howl food exceeds AAFCO standards for complete and balanced full meal plans for all life stages; including puppies, adult, elderly dogs, and dogs over 140 lbs. In addition, all of our food is made with 100% human grade ingredients.

Our food is cooked in small batches in a USDA-grade kitchen and goes through a strict testing process from a certified third-party for quality assurance before it ever leaves our facility. We go the extra mile so you can feel confident that you are feeding your dog the highest quality dog food on the market.

Every dog is different. Variables like weight, age, activity level and current healthcare are important factors when calculating how many calories your dog should eat in a day. We make this easy.

When you first join Happy Howl we’ll ask you questions about your dog to determine how much they should be fed and we’ll provide a handy feeding schedule so you know exactly how much to give them at each meal, no matter how many times a day you are feeding them.

Yes! You have two options to choose from:

  1. One-time purchase, one purchase with zero commitment to a subscription.
  2. Subscribe and save, save 20% on every recurring order+ rewards and more.

You can manage your subscription by logging in with your email you used during checkout. Please visit our "LOG IN" page at the top of the screen.

We promote rescues and support their mission to help dogs find a furever home or the care they need. As part of our Happy Dogs promise, we are aiming to ease the financial burden on rescues that are doing good in the world through more than just monetary and food assistance. Not only do we promote rescues in our email, social and on our site but we provide affiliate codes for your supporters. You receive commission for every dog that signs up, for every order -- not just the first one.

If you are interested in partnering with Happy Howl, fill out our rescue partnership form here and we will be in touch! Apply Here

Have more questions? See our FAQ page or Chat with us!

Education

Better food starts here

Nutrition tips, ingredient breakdowns, and real guidance to help your pup thrive.

Explore our blog

Complete the bowl

More ways to nourish

Supplements, treats, and everyday essentials made to support healthier, happier dogs.

Shop all products
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Free, Fast Shipping

On all U.S. orders

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Flexible Subscriptions

Budget friendly meal plan options

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Bowls Beyond Your Own

Helping rescue dogs across America